Lacoste Returns to Roland-Garros 2026 With New Co-Branded Collection
May 19, 2026
The French label marks the tournament with a new co-branded collection and the return of Club Lacoste. Lacoste is once again stepping onto the clay for the 2026 edition of Roland-Garros, unveiling a new co-branded collection alongside the return of its Club Lacoste experience in Paris.
As the only Grand Slam played on clay, Roland-Garros has long carried a distinct identity where raw athletic intensity meets Parisian elegance. Lacoste’s latest collection taps into that atmosphere, continuing the brand’s long-standing relationship with tennis through apparel rooted in heritage and performance. Alongside the release, Club Lacoste returns from May 21st to 24th, offering an exclusive event space in Paris that extends the tournament beyond the court and into the wider culture around it.
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Lacoste and Roland-Garros share a bond that dates back decades. Founder René Lacoste, one of the legendary “Four Musketeers” of French tennis, helped put France on the global tennis map in the 1920s. The stadium itself was built in part to host Davis Cup matches involving Lacoste and his teammates. By 1971, Lacoste had become an official partner of the tournament, a relationship now spanning over 55 years and recently extended through 2030.
This longevity is no accident. Both entities embody a distinctly French approach to sport: technical precision paired with effortless style. While other Grand Slams lean toward bold athletic branding, Roland-Garros and Lacoste celebrate refinement—think crisp polos on clay, where sweat and dust become part of the aesthetic.
In 2026, this synergy feels particularly resonant. With the sport evolving rapidly—faster surfaces, advanced materials, and global talent pools—Lacoste doubles down on its origins while pushing forward. The brand’s creative direction under Pelagia Kolotouros continues to honor founder René’s legacy of innovation, from the original crocodile logo (inspired by his on-court nickname) to performance fabrics that echo his pioneering use of breathable materials in the 1930s.
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Lacoste has released multiple collections for Roland-Garros 2026: player-specific kits, on-court performance wear for officials and ball kids, and a lifestyle “city-ready” capsule for spectators and fans. The overarching theme blends clay-court functionality with vintage tennis club aesthetics.
Key Pieces in the Roland-Garros Club Collection:
- Polos and Tennis Shirts: Signature piqué polos in navy, clay-inspired terracotta, forest green, and crisp white. Many feature subtle embroidered logos, tonal crocodile motifs, and reinforced seams for movement. Ultra-dry technology wicks moisture, while some styles incorporate recycled polyester for sustainability.
- Dresses and Skirts: Women’s pleated tennis skirts and full dresses in lightweight, quick-drying fabrics. Pleats provide flare and mobility; color-blocking nods to the stadium’s iconic red clay, green surrounds, and French tricolor accents.
- Sweatshirts and Hoodies: Oversized yet tailored fleece pieces for cooler Parisian evenings. Heather greys and deep navies dominate, with embroidered “Roland-Garros” script and vintage crest graphics.
- Accessories: Clay Court caps and totes in earthy tones, microfiber visors, and limited-edition leather goods. Footwear includes updated crocodile sneakers with enhanced grip for casual court-side wear.
- Novak Djokovic and Daniil Medvedev Editions: Player-specific polos and training gear. Djokovic’s line emphasizes clean lines and premium performance; Medvedev’s brings bolder color pops and technical detailing.
- Arthur Fils Lifestyle Capsule: As a rising French star, Fils fronts the city collection—casual tees, hoodies, and trousers that transition seamlessly from the stands to the streets of Paris.
Materials emphasize premium cotton, organic options, and performance blends. Pricing ranges from €60 for basic tees to €175+ for premium dresses and outerwear, making it accessible yet aspirational. The palette—white, navy, clay red, green, and heather grey—perfectly captures the tournament’s view identity while offering versatility for everyday wear.
This collection isn’t just merch; it’s wearable history. Many pieces draw from archival designs while incorporating modern innovations like anti-odor treatments and UV protection—practical for long days under the sun (or rain, as Parisian springs often bring).
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Beyond apparel, Lacoste revives Club Lacoste, an immersive pop-up and hospitality experience running May 21st to 24th in Paris. This exclusive space transforms a central Paris venue into a tennis-inspired cultural hub, complete with:
- Live matches streamed on large screens with premium viewing areas.
- Interactive tennis clinics and workshops led by coaches and possibly former pros.
- Art installations celebrating René Lacoste’s legacy and the evolution of French tennis style.
- Pop-up shops featuring the full 2026 collection, with limited drops and personalization options.
- Culinary experiences pairing French cuisine with tennis-themed cocktails.
- Guest appearances, panels, and networking for influencers, athletes, and fashion insiders.
Club Lacoste has appeared in past years (including international editions like Miami), but the 2026 Paris return feels especially significant. It positions Roland-Garros not just as a sporting event but as a lifestyle moment—blending sport, fashion, art, and social connection. In an era where major tournaments compete for cultural relevance, this activation keeps Lacoste at the center of the conversation.
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What sets Lacoste’s Roland-Garros offerings apart is the balance of on-court utility and off-court appeal. Ball kids and officials wear specially designed polos and jackets that must withstand hours of movement while maintaining a polished look. Players like Djokovic benefit from garments tested for clay-court demands: breathability against dust, flexibility for slides, and quick-drying properties after rain delays.
For spectators, the lifestyle pieces excel. A Roland-Garros polo pairs effortlessly with chinos for daytime matches or layered under a trench for unpredictable weather. The collection’s versatility reflects Lacoste’s broader ethos: sport as a foundation for everyday style. This approach resonates strongly in 2026, as athleisure continues evolving toward elevated, heritage-driven pieces rather than pure performance tech.
Sustainability also plays a growing role. Many items use organic cotton or recycled materials, aligning with Lacoste’s commitments and the expectations of modern consumers who want style with conscience.
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Roland-Garros 2026 arrives amid a dynamic tennis landscape. With stars like Carlos Alcaraz, Jannik Sinner, and rising French talents, the tournament draws global eyes. Lacoste’s involvement amplifies French soft power—elegance, innovation, and sporting excellence on the world stage.
The brand’s runway shows at Philippe-Chatrier Court further blur lines between fashion and sport. Pelagia Kolotouros’ collections often reference tennis heritage while pushing contemporary narratives, as seen in the Fall-Winter 2026 “Washed Out Match” show staged on the iconic clay.
Club Lacoste and the co-branded drop create a multi-sensory experience. Attendees don’t just watch tennis—they live it through clothing, conversation, and community. This holistic approach strengthens emotional connections with consumers, turning one-time buyers into lifelong brand advocates.
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On-Court/Spectator Looks:
- Men: Navy polo + white shorts + clay cap + sneakers.
- Women: Pleated skirt + matching polo + lightweight cardigan for breezy days.
City Transition:
- Hoodie over a graphic tee with tailored trousers for post-match Parisian strolls.
- Tote bag as a daily carry-all, perfect for carrying match programs or picnic essentials.
Collectors appreciate limited colorways and player editions, which often sell out quickly. Resale platforms see strong demand for signed or match-worn pieces, though the main collection remains widely available via Lacoste stores, Roland-Garros boutiques, and online.
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As Lacoste’s partnership extends to 2030, the brand shows no signs of slowing. Future collections will likely explore deeper personalization, advanced sustainable materials, and even more ambitious activations.
For 2026, the message is clear: tennis isn’t confined to the baseline. It’s a cultural thread woven through French identity, global sport, and personal style. Whether you’re sliding on clay, cheering from the stands, or strolling the streets of Paris in fresh Lacoste gear, this collaboration invites everyone to play their part in the ongoing story.
The clay courts of Roland-Garros will once again turn red with battle, but thanks to Lacoste, the elegance and spirit of the game will extend far beyond the final point—into wardrobes, conversations, and memories that last long after the trophies are awarded.
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